Feb 24, 2023

Smoky Hills PBS revamps afternoons to attract adults

Posted Feb 24, 2023 11:05 AM

Smoky Hills PBS

BUNKER HILL — Research shows more and more families find PBS KIDS programs anytime, anywhere in digital spaces – watching on smart devices and the internet, as well as traditional television.  The PBS KIDS 24/7 multicast channel, also distributed as a streaming service, is where many kids in the Smoky Hills PBS viewing area are turning to catch Smoky Hills PBS’s children’s programs.

PBS KIDS programs prepare kids for school and lead them to a bright future, but as more Kansans watch on their own schedule, Smoky Hills PBS is changing its daytime schedule.

Beginning Feb. 27, Smoky Hills PBS’s daytime PBS KIDS programming block will run from 7:30 a.m. to 12 p.m. and then pick up again from 3 p.m. to 5:30 p.m. during the weekdays.

There will be a block of time from 12 p.m. to 2:30 p.m. for general audience programming.  Smoky Hills PBS will start running the Downton Abbey series at 12 p.m., during this general audience block, and then switch over to how-to programs including cooking, travel, and lifestyle programming coming in April.  

“Our aim is to meet our audience where they are,” said Betsy Schwien, general manager of Smoky Hills PBS.  “Right now, we find that this move will benefit both our youngest viewers and also our adult viewers, bringing them programming in the afternoons that they too can enjoy.”

Viewers can tune into our 24/7 PBS KIDS channel over the air, or download the PBS KIDS App to watch kids shows at any time, free of charge.