Submitted
The Bricks in Downtown Hays is pleased to announce the winners of the 25th Annual FrostFest Illuminated Parade, celebrating “Timeless Traditions” and a milestone 25 years of holiday magic on Main Street.
With more than 50 glowing entries and hundreds in attendance, this year’s parade was led by Werth Wealth Management, the 2025 FrostFest Grand Marshal. The Bricks also extends special appreciation to the City of Hays Convention & Visitors Bureau for generously providing the prize money awarded to this year’s winners.
This year’s winners are
• Animal Category: Upscale Tails
• Business Category: Water Resources Dept. – City of Hays
• Family & Friends Category: Wooden Train from Victoria
• Non-Profit Category & Judges’ Overall Pick: Donna Fleischacker (Old Fashioned Illuminated Buggy)
• People’s Choice Award: Immaculate Heart of Mary
“We were honored to have a diverse panel of judges this year, bringing a wide range of perspectives to the parade scoring,” said Lee Ann June, Executive Director. “The creativity and community spirit shown this year is nothing short of inspiring. Our participants pour their hearts into these displays, and our volunteers, judges, and community partners help bring this event to life. We are incredibly grateful for every person who plays a part in making FrostFest a ‘Timeless Tradition’ the community looks forward to year after year
In addition to the parade, the Christmas Magic on Main Street season continues with several upcoming events:
Upcoming Christmas Magic on Main Events
Customer Appreciation Weekend | Dec. 11–13
Celebrate a weekend dedicated to our incredible shoppers! Participating Downtown Dollar businesses will offer DOUBLE TICKETS all weekend long, giving shoppers twice the chance to win big in the
Downtown Dollar Giveaway. It’s the perfect time to support local businesses while boosting your entries.
Friday, December 12 | 5–7 PM – Union Pacific Park
Enjoy free Clydesdale Wagonette Rides, visits with Santa & Mrs. Claus, and hot cocoa, thanks to our generous sponsors.
Sunday, December 14 | 3 PM – Fox Theatre
Catch a Christmas Classic Movie at The Fox Theatre, free entry, thanks to our movie sponsor. A family-friendly way to celebrate the season.
Saturday, December 20 | 5:05 PM – Facebook LIVE Drawing
Join us on Facebook Live for the Downtown Dollar Giveaway, where $4,000 in Downtown Dollars will be awarded. Shoppers can earn entries now through Dec. 20 simply by shopping participating businesses on The Bricks.
For full event details and list of sponsors, visit downtownhays.com.